How Women Fight Back

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"There's twice the work in wartime if you've a home to keep going -- and three times the worry. Food worries, money worries, separation worries --- no one to look to or lean on. On top of that, broken sleep. No wonder it gets you down sometimes. But you can be one of the people who bear up, and fight back. How? It's simple and pleasant. There's a wonderful strength-giving tonic, Wincarnis, that enriches your blood and gives your nerves a wonderful, calm power. ..."

Umm. I'll bet!

Women - As Portrayed In British World War II Advertising (via Everlasting Blort)